A searing account of how vaccine opponents have used the media to spread their message of panic, despite no scientific evidence to support them
It might be possible to view Mnookin's book as the final nail in the coffin for the contemporary antivaccine movement, given its recent scientific and legal setbacks. But Mnookin's own conclusions would likely deny this; as several reviewers approvingly observed, The Panic Virus…
A searing account of how vaccine opponents have used the media to spread their message of panic, despite no scientific evidence to support them. In this searching exposé, the recent hysteria over childhood vaccinations and their alleged link to autism becomes a cautionary tale …
A searing account of how vaccine opponents have used the media to spread their message of panic, despite no scientific evidence to support them. In this searching exposé, the recent hysteria over childhood vaccinations and their alleged link to autism becomes a cautionary tale …
The spotted pimple of death -- Milkmaid envy and a fear of modernity --The polio vaccine : from medical miracle to public health catastrophe -- Fluoride scares and swine flu scandals -- "Vaccine roulette"--Autism's evoloving identities -- Help! there are fibers growing out of my…
The NewMediaReader
This reader collects the texts, videos, and computer programs--many of them now almost impossible to find--that chronicle the history and form the foundation of the still-emerging field of new media. General introductions by Janet Murray and Lev Manovich, along with short introd…
On October 25-26, 2005, the Chemical Sciences Roundtable held a workshop to explore issues involving those who use and contribute to chemical literature, as well as those who publish and disseminate chemical journals. As a follow-up to the workshop, a summary was written to capt…
"The body as an object of critical study dominates disciplines across the humanities to such an extent that a new discipline has emerged: body criticism. In Getting Under the Skin, Bernadette Wegenstein traces contemporary body discourse in philosophy and cultural studies to its…
The first section covers theory-driven approaches and includes content and linguistic considerations, the role of fear in content, and using positive affect. Part II discusses audience-centered strategies and looks at the "America responds to AIDS" campaign and the cancer commun…
"How do you design an effective message for a health campaign? Designing Health Messages explores this question from both theoretical and practical perspectives. The contributors, all well known for cutting-edge research in their field, demonstrate the necessity of basing messag…
How do you design an effective message for a health campaign? This book explores this question from both practical and theoretical perspectives. The contributors demonstrate the necessity of basing message design decisions on appropriate theories of human behaviour and communica…