Jim Champy revolutionized business with Reengineering the Corporation . Now, in Deliver! , the third book in a series about what's new and really works in business, he shows how to leverage the rich treasure of potential competitive advantage that's hiding in plain view: your op…
In Public Goods, Public Gains, Link and Scott discuss the systematic application of alternative evaluation methods to estimate the social benefits of publicly-financed research and development (R & D). The authors argue that economic theory should be the guiding criterion for an…
Introduction -- Government's role in innovation -- Historical perspectives on public accountability -- Systematic approaches to program evaluation and evaluation metric -- Introduction to the case studies -- The advanced technology program's intramural research awards program --…
In Public Goods, Public Gains, Link and Scott discuss the systematic application of alternative evaluation methods to estimate the social benefits of publicly financed research and development (R & D) The authors argue that economic theory should be the guiding criterion for any…
In 'Public Goods, Public Gains', the authors discuss and apply in case studies the systematic application of alternative evaluation methods to estimate the social benefits of publicly-financed research and development (R & D).
In 'Public Goods, Public Gains', the authors discuss and apply in case studies the systematic application of alternative evaluation methods to estimate the social benefits of publicly-financed research and development (R & D).
In Public Goods, Public Gains, Link and Scott discuss the systematic application of alternative evaluation methods to estimate the social benefits of publicly financed research and development (R&D) The authors argue that economic theory should be the guiding criterion for any m…
"Unlike many other areas in health care, the practice of oncology presents unique challenges that make assessing and improving value especially complex. First, patients and professionals feel a well-justified sense of urgency to treat for cure, and if cure is not possible, to ex…
Often described as a public policy "bible," Weimer and Vining remains the essential primer it ever was. Now in its sixth edition, Policy Analysis provides a strong conceptual foundation of the rationales for and the limitations to public policy. It offers practical advice about …
Most marketing managers and CEOs want to know what return they can expect on marketing expenditure. In this second edition, Tim Ambler explains how to determine which portfolio of marketing activities will reap the best outcome and sales.
"This book provides a comprehensive introduction to epidemiology and its use in healthcare management. It demonstrates, through real-world case studies and numerous examples, how the tools and principles of epidemiology canhelp managers make better-informed decisions"--
"This book provides a comprehensive introduction to epidemiology and its use in healthcare management. It demonstrates, through real-world case studies and numerous examples, how the tools and principles of epidemiology can help managers make better-informed decisions"--Publishe…
"Thoroughly demonstrates how economic principles apply to health care delivery and its policies. While you explore the changing nature of health care, as well as the social and political sides of issues, you will learn to analyze public policy from an economic perspective"--Publ…
"Cost-benefit analysis (CBA) is the systematic and analytical process of comparing benefits and costs in evaluating the desirability of a project or programme - often of a social nature. It attempts to answer such questions as whether a proposed project is worthwhile, the optima…