This introductory text provides the reader with enough experience to start building a site that can generate revenue. It provides an overview of the fundamental concepts and essential technologies so that the reader can go on to use cutting edge techniques successfully.
Rejecting conventional ideas of management theory and practice, this text calls upon theories of chaos and creativity as well as upon sociological / anthropological studies of cultural change. It provides a model for developing, executing and renewing digital strategies as part …
This joint report prepared by the EMCDDA and Europol considers the latest findings from international research, fresh empirical data, and operational information and intelligence in order to illuminate how darknet markets function and how they relate to criminal behaviour. The p…
The cluetrain manifesto
by Locke, Christopher, Searls, Doc, Levine, Rick, Weinberger, David
In the first edition of this book, the authors posted 95 theses about the new reality of the networked marketplace. Ten years after its original publication, their message remains more relevant than ever. With a new introduction and chapters by the authors, and commentary by Jak…
The Internet as we know it is great for collaboration and communication, but is deeply flawed when it comes to commerce and privacy. The new blockchain technology facilitates peer-to-peer transactions without any intermediary such as a bank or governing body. Keeping the user's …
"In an age when customers have access to vast amounts of data about a company, its product and its competitors, customer experience becomes increasingly important as a sustainable source of competitive advantage. In a recent global market study, 73% of respondents stated that ev…
"In an age when customers have access to vast amounts of data about a company, its product and its competitors, customer experience becomes increasingly important as a sustainable source of competitive advantage. In a recent global market study, 73% of respondents stated that ev…
This work describes how various existing and emerging Web technologies can be integrated to build a state-of-the-art website to sell products over the Internet. An accompanying CD-ROM provides Java, JavaScript and SQL code examples to assist readers.
Dynamic pricing and online auctions are emerging as the preferred models for e-business. Forrester Research predicts that business-to-business Internet auctions will grow to 52.6 billion dollars by 2002, while dynamically priced business-to-business transactions will rise to 88 …
This text provides the context, architectures, case studies, and intelligent analysis that should help you grasp this rapidly evolving subject. With keen insight into the needs of both camps, May explains the technological aspects of mobile commerce to business decision makers a…
