The tourism industry is in a constant state of flux, where trends and attitudes are frequently susceptible to outside influences including factors such as technological and economic change The Business of Tourism by Chris Holloway and Claire Humphreys is the ideal textbook to he…
This volume takes the reader on a journey from ethnological artifacts to kitsch. Posing the question, "What does it mean to show?", the author explores the agency of display in a variety of settings: museums, festivals, world's fairs, historical re-creations, memorials and touri…
In today's highly competitive and global economy, understanding tourist behavior is imperative to success. Tourist behavior has become a cornerstone of any marketing strategy and action. This book provides an overview of such processes and influences and explains the concepts an…
In today's highly competitive and global economy, understanding tourist behavior is imperative to success. Tourist behavior has become a cornerstone of any marketing strategy and action. Choosing, buying and consuming tourism/travel products and services includes a range of psyc…