A guide that sets out strategies and offers examples to assist researchers - even those with no previous design training - with creating effective visual graphics for use in multiple contexts, including journal submissions, grant proposals, conference posters, or presentations.
Graphic design theory: readings from the field
The titles in our best-selling Design Brief series are highly praised by graphic design students, educators, and professionals worldwide as invaluable resources. Each beautifully designed, affordable volume offers a concise overview of a design fundamental; the how's of design. …
Synopsis: The titles in our best-selling Design Brief series are highly praised by graphic design students, educators, and professionals worldwide as invaluable resources. Each beautifully designed, affordable volume offers a concise overview of a design fundamental; the how's o…
Focusing on how graphic designers tackle the ordering of number-heavy information, this book shows how the best design minds around grapple with timetables, annual reports, and other data-rich documents. It also surveys highly creative and playful typographic experiments with th…
Learn how to analyze and display data that makes an impact! This guide helps you explore common types of data visualization, shows you good and bad applications, and helps you use your data to give you a competitive edge.
"One of the seminal texts of graphic design, Paul Rand's Thoughts on Design is now available for the first time since the 1970s. Writing at the height of his career, Rand articulated in his slender volume the pioneering vision that all design should seamlessly integrate form and…
The new updated edition of the complete guide to the creative processes behind successful advertising design. The Second Edition of Advertising by Design has been developed and greatly expanded. It remains the most comprehensive text on creative concept generation and designing …
"Full-color throughout and be supported by a companion website and instructor ancillaries, Typographic Design has been a consistent knowledge source on the ins and outs of working with type. The new Fifth Edition is updated throughout, including many new images and case studies.…
"The Web Designer's Idea Book includes more than 700 websites arranged thematically, so you can find inspiration for layout, color, style and more. Author Patrick McNeil has cataloged more than 5,000 sites on his website, and showcased in this book are the very best examples. Si…