'Golden Arches East' looks at the industry from the perspective of the consumer, and offers a study of the cultural impact of McDonald's in Asia. A new chapter looks at McDonald's as a political target and covers recent attacks on the Golden Arches as a symbol of American imperi…
Golden arches east: McDonald's in East Asia
The second edition includes the chapter "Update" and discusses globalization, McDonald's as political target, obesity politics, and social conditions in 2005, generally.
The second edition includes the chapter "Update" and discusses globalization, McDonald's as political target, obesity politics, and social conditions in 2005, generally.
"Centering his analysis in the dynamic forces of modern East Asian history, Kuan-Hsing Chen recasts cultural studies as a politically urgent global endeavor. He argues that the intellectual and subjective work of decolonization begun across East Asia after the Second World War w…
Introduction: globalization and deimperialization -- The imperialist eye : the discourse of the southward advance and the subimperial imaginary -- Decolonization : a geocolonial historical materialism -- De/cold war : the im/possibility of "great reconciliation"--Deimperializati…
"Centering his analysis in the dynamic forces of modern East Asian history, Kuan-Hsing Chen recasts cultural studies as a politically urgent global endeavor. He argues that the intellectual and subjective work of decolonization begun across East Asia after the Second World War w…
"Centering his analysis in the dynamic forces of modern East Asian history, Kuan-Hsing Chen recasts cultural studies as a politically urgent global endeavor. He argues that the intellectual and subjective work of decolonization begun across East Asia after the Second World War w…