"This book addresses the underlying foundational elements, both theoretical and methodological, of sponsored search. As such, the contents are less affected by the ever-changing implementation aspects of technology. Rather than focusing on the how, this book examines what causes…
"This book addresses the underlying foundational elements, both theoretical and methodological, of sponsored search. As such, the contents are less affected by the ever-changing implementation aspects of technology. Rather than focusing on the how, this book examines what causes…
"This book is intended for scientists and decision-makers who wish to gain working knowledge about search engines in order to evaluate available solutions and to dialogue with software and data providers"--Provided by publisher.
Search: how the data explosion makes us smarter
"Search is as old as language. We've always needed to find something in the jumble of human creation. The first web was nothing more than passing verbal histories down the generations so others could find and remember how not to get eaten; the first search used the power of writ…
"When should the government require people to disclose information? A lot of the debate around information disclosure focuses on having the "right to know," but Cass Sunstein argues that it is more useful to think of information and its effects on peoples' well-being. Of course,…
This book shows how online chats impact stock trading and helps practitioners, researchers, and policymakers gauge how online stock recommendations will change investors' trading decisions and sentiments, ultimately impacting firms' values. This book presents theoretical models,…
"This book brings together the many theories and meta-theories that make information science relevant across different disciplines, highlighting theories that had their base in the early days of text-based information and expanding to the digitization of the Internet"-
"This book brings together the many theories and meta-theories that make information science relevant across different disciplines, highlighting theories that had their base in the early days of text-based information and expanding to the digitization of the Internet"-
"This book brings together the many theories and meta-theories that make information science relevant across different disciplines, highlighting theories that had their base in the early days of text-based information and expanding to the digitization of the Internet"--
"This book contributes to discussions within Information Retrieval and Science (IRetS) by improving our conceptual understanding of the relationship between humans and technology" ...
"This book contributes to discussions within Information Retrieval and Science (IR&S) by improving our conceptual understanding of the relationship between humans and technology"--
