Using institutional theory to explain innovation and merging academic analysis with practical recommendations, this book provides an account of how new products are brought to market. It offers insight into the organization of product innovation processes in the financial servic…
"This book is the meeting point of two seemingly incongruous schools of theoretical thought: that of institutional theory and the literature of innovation. Whereas the former struggles with explaining the mere existence of innovation, the latter has not been able to fully explai…
Merging academic and critical analysis of extensive qualitative data with practical recommendations for companies, this book is a rich account of how new products are brought to market, that considers both successes and failures in equal measure.
"Examining institutions rather than themes, this critical book provides a comprehensive survey of the inter-relationship between trade-induced economic growth and the environment and its impact on the global quest for sustainable development. Focusing in particular on the intere…