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Global Marketing strives to reflect current issues and events while offering conceptual and analytical tools that will help readers apply the 4Ps to global marketing. What's new in this edition: -discussions on social media are now included throughout the book - Marketing Metric…
International relations and world politics
by Viotti, Paul R., Kauppi, Mark V.
fromAlways learning
0
Type: Book
This introduction to contemporary international relations focuses on what has changed and what has remained the same since the end of the Cold War. Providing a strong conceptual, historical, and philosophical foundation, it identifies key perspectives (realism and pluralism) and…
This book explains why studying international business is important to you as an individual in a humorous and insightful way.
Explains why studying international business is important to you as an individual in a humorous and insightful way.
With the ultimate question of why studying the world of Internatio- nal Business is important to you as an individual, the authors present an astute, conversational and stimulating exploration of contemporary International Business. With considerations such as the challenge to p…
This title explains why studying international business is important to you as an individual in a humorous and insightful way.
Industrial shift: the structure of the new world economy
by Atikian, Joe
fromPalgrave Pivot
0
Type: Book
Industrial shift: the structure of the new world economy
by Atikian, Joe
fromPalgrave Pivot
0
Type: Book
Industrial shift: the structure of the new world economy
by Atikian, Joe
fromPalgrave Pivot
0
Type: Book
This unique macro level analysis of the world's industrial structure reveals that ongoing advances in agriculture and manufacturing underpin the majority of growing economies.
Industrial shift: the structure of the new world economy
by Atikian, Joe
fromPalgrave Pivot
0
Type: Book