"Dark Tongues constitutes a sustained exploration of a perplexing fact that has never received the attention it deserves. Wherever human beings share a language, they also strive to make from it something new: a cryptic idiom, built from the grammar that they know, which will al…
Used properly jargon can be effective, but used incorrectly it can damage communications, waste time and money, and harm public, patient and staff relations. This book will enable and encourage readers to use language that the intended audience will understand. It provides pract…
The author "exposes the latest doublespeak that permeates what passes for communication in our society."--Jacket.
From "Smart Bombs" to "structural adjustment, " the words emanating from officialdom seem to grow more maddeningly indirect every day. Here to sort it all out is the world's leading authority on doublespeak.
For years Lutz has waged a battle against 'doublespeak,' the use of convoluted, evasive, deceptive, misleading, and deliberately ambiguous language. However, any look at the front page of a newspaper or, better yet, at the Federal Register will suggest that Lutz's cause might be…
