Wer behauptet, das Geschehen auf den Märkten und speziell in der Werbung sei „alles nur Psychologie2, braucht kaum Widerspruch zu fürchten. Die psychologischen Anteile im Marktgeschehen werden oft als die entscheidenden bezeichnet und diese wirken praktisch auf allen Ebenen: bei…
The first deeply researched and sustained biographical treatment of a man who has become recognized as a significant figure in American publishing, transatlantic modernism, and the development of obscenity law.
This is a biographical treatment of a man who has become recognized as a significant figure in American publishing, transatlantic modernism, and the development of obscenity law.
How to succeed in academic publishing--from idea to article to book.
This book examines the depiction of the non-human world in the Exeter Book Riddle Collection, investigating humanity's action with, and attitudes towards, the rest of creation using the fields of eco-criticism and eco-theology. While much scholarly attention has been given to wh…
This book examines the depiction of the non-human world in the Exeter Book Riddle Collection, investigating humanity's action with, and attitudes towards, the rest of creation using the fields of eco-criticism and eco-theology. While much scholarly attention has been given to wh…
Now fully revised and updated for its sixth edition, Inside Book Publishing is the classic introduction to the book publishing industry. Giles Clark and Angus Phillips offer authoritative coverage of all sectors of the industry, from commercial fiction and non-fiction to educati…
Now fully revised and updated for its sixth edition, Inside Book Publishing is the classic introduction to the book publishing industry. Giles Clark and Angus Phillips offer authoritative coverage of all sectors of the industry, from commercial fiction and non-fiction to educati…
"Popular assessments of printed newspapers have become so grim that some have taken to calling them "dead tree media" as a way of invoking the medium's imminent demise. There is a literal truth hidden in this dismissive expression: printed newspapers really are material goods ma…
The Thesis and the Book: A Guide for First-Time Academic Authors, revised and expanded in this second edition, will continue to provide the best overview of the process of revising a dissertation for publication.
The Thesis and the Book: A Guide for First-Time Academic Authors, revised and expanded in this second edition, will continue to provide the best overview of the process of revising a dissertation for publication.
Islamic book culture dates back to late antiquity, when Muslim scholars began to write down their doctrines on parchment, papyrus, and paper and then to compose increasingly elaborate analyses of, and commentaries on, these ideas. Movable type was adopted in the Middle East only…
Publishers of the science publishing scene comment on key developments throughout the 20th century. Some characteristic publishing enterprises, commercial and society owned, are described in a series of articles, followed by analysis of developments and possible changes to come.
Contemporary Publishing and the Culture of Books is a comprehensive resource that builds bridges between the traditional focus and methodologies of literary studies and the actualities of modern and contemporary literature, including the realities of professional writing, the co…
The Novel as Network: Forms, Ideas, Commodities engages with the contemporary Anglophone novel and its derivatives and by-products such as graphic novels, comics, podcasts, and Quality TV. This collection investigates the meaning of the novel in the larger system of contemporary…