Mercado internacional

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Explores the conflict between consumer capitalism and globalization of the economy on the one hand, and the fragmentation of the political landscape into smaller tribal units based on ethnic, religious and racial factors on the other.

Reviews important developments related to the internationalization of financial issues and their implications for the economic growth and development of nations since 1970. The book contains 22 essays grouped under six headings: Part I: The Scope of the Volume; Part II: The Maas…

Marketing Internacional; 10ª Ed. Se ha convertido en un texto necesario para quienes desean aprender o están inmersos en el ambiente del Marketing y los Negocios Internacionales. La adaptabilidad que han logrados los autores al entorno real hace de la lectura de este título, un …