"The business ideas and innovation philosophies of the worlds great entrepreneursfor anyone to implement in any business Steve Jobs. Jeff Bezos. Larry Page. Sergey Brin. Zhang Ruimin. Marc Benioff. Millions of words have been written about the great entrepreneurs of the world. T…
Through text, case studies, and hands-on exercises, this how-to text prepares students with the knowledge, concepts, and tools that entrepreneurs need to know-before taking the startup plunge, during, and after-if they are to get the odds in their favor. The 8th addition contain…
"The papers in this volume explore many of the issues that are central to the study of entrepreneurship today and also break new ground in the field. The papers explore the importance of entrepreneurship, the process by which entrepreneurship occurs, and the way both meaning and…
Entrepreneurship, the creation of new economic entities, is central to the structure and functioning of organizations and economies. New business formation also shapes the nature of social and economic stratification in an economy and may be an important vehicle for social mobil…
"Who are we? What do we stand for? What business are we in? Where do I fit in? It is these questions that weigh most heavily on leaders and the people they lead." "In Identity Is Destiny, author Laurence Ackerman shows that there is only one way forward, and that is for leaders …
A top business consultant reveals the true nature of corporate identity and explains how to utilize it as a tool for success.