'Cult of Analytics' enables professionals to build an analytics driven culture into their business or organization, turning tried & tested tactics into an actionable plan to change their culture to one that uses web analytics on a day to day basis.
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"Expert Facebook advertising techniques you won't find anywhere else!Facebook has exploded to a community of more than half a billion people around the world, making it a deliciously fertile playground for marketers on the cutting edge. Whether you want to leverage Facebook Ads …
Soziale Medien haben unser Leben verändert. Rezensionen auf Amazon.com haben Einfluss auf unser Kaufverhalten, Webdienste wie Facebook und Twitter gestalten unser Privatleben. Die Entwicklungen übertragen sich nun auch auf den beruflichen Bereich und besonders erfolgreiche Unter…
Helps the reader develop, manage and optimize digital ad campaigns using Google AdWords.
How to improve the return on your social marketing investment? This book more than adequately covers this increasingly important topic, as social media begins to take its rightful place on the center stage of not just marketing but a number of business disciplines. ""ROI of Soci…
