Wansink argues that the challenge in marketing nutrition lies in leveraging new tools of consumer psychology & by applying the lessons of failures & successes in the past. Tools & insights that have helped make less nutritious products popular offer the best opportunity to bring…
Wansink argues that the challenge in marketing nutrition lies in leveraging new tools of consumer psychology & by applying the lessons of failures & successes in the past. Tools & insights that have helped make less nutritious products popular offer the best opportunity to bring…
Wansink argues that the challenge in marketing nutrition lies in leveraging new tools of consumer psychology & by applying the lessons of failures & successes in the past. Tools & insights that have helped make less nutritious products popular offer the best opportunity to bring…
"Brian Wansink's Marketing Nutrition focuses on why people eat the foods they do, and what can be done to improve their nutrition." "Wansink argues that the true challenge in marketing nutrition lies in leveraging new tools of consumer psychology (which he specifically demonstra…
"This is the most current and practical book available on how tobegin and maintain intensive diabetes management"--Provided by publisher.
"This is the most current and practical book available on how to begin and maintain intensive diabetes management"--Provided by publisher.
Virtually all patients with diabetes -- type 1 or type 2 -- can improve their glycemic control and overall health through intensive diabetes management. Intensive Diabetes Management is geared toward the health care practitioner who wants to implement this method in his or her p…
Presents the best clinical practice for pulmonary rehabilitation based on current scientific evidence and expert opinion.
"Graves' Disease: A Practical Guide (McFarland, 2001) described the causes, diagnosis, treatment and disease course of Graves' disease and other hyperthyroid disorders. Continuing, the present work focuses on subsequent advances in disease pathology, discoveries regarding the ge…
"This book presents educational and social science perspectives on the state of the healthcare industry and the information technologies surrounding it, offering a compilation of some of the latest cutting edge research on methods, programs, and procedures practiced by health li…