Economics of strategy
by Besanko, David, Dranove, David, Schaefer, Scott, Shanley, Mark
"Sound strategic management is dependent on a set of business principles that apply to all sectors of the economy. Resanko, Dranove, Shanley, and Schaefer's Economics of Strategy, now in its Fifth Edition, gives you grounding in those fundamental strategic concepts that will ser…
"This new textbook examines how industry environment and business strategies determine company performance. It provides an introduction to the economics of business strategy, introducing key concepts drawn from microeconomics, industrial organisation, business economics, busines…
"This new textbook examines how industry environment and business strategies determine company performance. It provides an introduction to the economics of business strategy, introducing key concepts drawn from microeconomics, industrial organisation, business economics, busines…
Economics of Strategy offers a comprehensive text that provides a link between economic theory and business applications that is at once technical in its approach and accessible due to its numerous examples and clear writing style. The sixth edition of Besanko's Economics of Str…