publiceringspraksis

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"Academics are expected to write but seldom consider and discuss the nature of academic writing. As a result, the practice is shrouded in mystery. "Writing for Academic Journals" makes explicit much of what is normally opaque and it should be among the first ports of call for an…

Everyday millions of people interact with the news media and yet most of them are completely unaware of the rules of the game. The results are predictable: a few benefit from the most powerful marketing force on the planet, some suffer serious damage, others don't maximize their…