This book challenges the standard view that formal rhetoric arose in response to the political and social environment of ancient Athens. Instead, it is argued, it was the theatre of Ancient Greece, first appearing around 500 BC that prompted the development of formalized rhetori…
This book challenges the standard view that formal rhetoric arose in response to the political and social environment of ancient Athens. Instead, it is argued, it was the theatre of Ancient Greece, first appearing around 500 BC that prompted the development of formalized rhetori…
This book is a study of the literary strategies which the first professional philosophers used to market their respective disciplines. Philosophers of fourth-century BCE Athens developed the emerging genre of the "protreptic" (literally, "turning" or "converting"). Simply put, p…
Rhetoric and the writing of history, 400-1500
"Rhetoric operated at the crux of seventeenth-century thought, from arguments between scientists and magicians to anxieties over witchcraft and disputes about theology. Writers on all sides of these crucial topics stressed rhetorical discernment, because to the astute observer t…
"Roman Rhetoric: Revolution and the Greek Influence reveals that while Romans did benefit from Athenian rhetoric, their own rhetoric was also influenced by later Greek and non-Hellenic cultures, particularly the Etruscan civilization that held hegemony over all of Italy for hund…