This book provides a practical framework for becoming a successful consultative seller and shows how to use the blue ocean strategy to identify opportunities in areas where there is no competition. It presents an easy-to-use framework for becoming a successful consultative selle…
If IT companies seek to differentiate themselves from the competition, they must turn to consultative selling. Consultative selling is analyzing the needs and challenges of your customers and selling unique services that enable your customers to reduce costs, increase profits, a…
"Companies can succeed not by battling competitors, but rather by creating "blue oceans" of uncontested market space. These strategic moves create a leap in value for the company, its buyers, and its employees, while unlocking new demand and making the competition irrelevant. Th…
Art of consultative selling in information technology.
"Companies can succeed not by battling competitors, but rather by creating "blue oceans" of uncontested market space. These strategic moves create a leap in value for the company, its buyers, and its employees, while unlocking new demand and making the competition irrelevant. Th…
"Companies can succeed not by battling competitors, but rather by creating "blue oceans" of uncontested market space. These strategic moves create a leap in value for the company, its buyers, and its employees, while unlocking new demand and making the competition irrelevant. Th…
"Companies can succeed not by battling competitors, but rather by creating "blue oceans" of uncontested market space. These strategic moves create a leap in value for the company, its buyers, and its employees, while unlocking new demand and making the competition irrelevant. Th…
Companies can succeed not by battling competitors, but rather by creating 2 blue oceans2 of uncontested market space. These strategic moves create a leap in value for the company, its buyers, and its employees, while unlocking new demand and making the competition irrelevant. Th…
Mitarbeiter im Verkauf sind Siegertypen und bereit, bis an ihre Grenzen zu gehen. In der zunehmend digitalisierten Arbeitswelt gerät dabei die Balance aus Einsatz und Ergebnis oft in eine Schieflage, was sogar im Burnout enden kann. Das muss nicht sein! Anhand seines Siegerprinz…
Agile Prinzipien und Frameworks wurden zwar für die Entwicklung komplexer Produkte geschaffen, doch sie lassen sich auch im Vertrieb gewinnbringend nutzen. Mit diesem Buch erhalten Geschäftsführer, Vertriebsleiter, Führungskräfte, Berater und Mitarbeiter aus Service und Vertrieb…
by Safari, an O'Reilly Media Company, Medina, Manny, Altschuler, Max, Kosoglow, Mark
Engage in sales-the modern way Sales Engagement is how you engage and interact with your potential buyer to create connection, grab attention, and generate enough interest to create a buying opportunity. Sales Engagement details the modern way to build the top of the funnel and …
"Modern-day buyers--who have more information available to them than ever before--will only engage with customer-focused organizations they can build a relationship with. Sales engagement is a hands-on guide that contains transformative solutions, best practices, and actionable …
Not just another gimmicky sales and business methodology, S.M.I.L.E. shows readers how to build relationships that will yield a bountiful harvest of sales, not just today but for the long term, using effective, people-centered sales strategies everyone feels good about. Agents a…
Not just another gimmicky sales and business methodology, S.M.I.L.E. shows readers how to build relationships that will yield a bountiful harvest of sales, not just today but for the long term, using effective, people-centered sales strategies everyone feels good about. Agents a…
Not just another gimmicky sales and business methodology, S.M.I.L.E. shows readers how to build relationships that will yield a bountiful harvest of sales, not just today but for the long term, using effective, people-centered sales strategies everyone feels good about. Agents a…
