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This third edition of a classic text which was first published in 1976 is the only comprehensive, up-to-date presentation of psychophysics currently available. It has been used by undergraduate and graduate students, and scholars throughout the world and is consistently thought …
"Sensory evaluation, or "sensory analysis" as it often is called, is the study of human (and sometimes other animal) responses to products or services. It usually is used to answer one of three broad categories of questions related to products: "What is the product in terms of i…
Manual 26 gives the reader a general knowledge of sensory evaluation methods. It provides a base of practical techniques and the controls that are necessary to conduct simple sensory studies.