When we speak of clouds these days, it is as likely that we mean data clouds or network clouds as cumulus or stratus. In their sharing of the term, both kinds of clouds reveal an essential truth: that the natural world and the technological world are not so distinct. In The Marv…
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The Columbia guide to social work writing
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Type: Book
How Chinese characters triumphed over the QWERTY keyboard and laid the foundation for China's information technology successes today. Chinese writing is character based, the one major world script that is neither alphabetic nor syllabic. Through the years, the Chinese written la…
What is the secret of good prose? Does writing well even matter in an age of instant communication? Should we care? This book tells about the modern art of writing, and shows us why we all need a sense of style.
Suitable for those who want to get the most out of their written communication, this title covers various topics, from advice on how to write to your MP to tips about 'netiquette' and avoiding offensive blunders. It also helps you in sending a reply to a formal invitation and wr…
This book provides an accessible introduction to metadiscourse, discussing its role and importance in written communication. It explores examples from a wide range of texts from business, journalism, academia and student writing to present a new theory of metadiscourse. The fina…
This work helps you to make the most of your messages on Twitter, Facebook, and other social networking sites. The advent of Twitter and other social networking sites, as well as the popularity of text messaging, have made short-form communication an everyday reality. But expres…
Hennessy's classic text tells you everything you need to know about writing successful features. You will learn how to formulate and develop ideas, and how to shape them to fit different markets. Now, in its fourth edition, "Writing Feature Articles" has been fully revised and u…
Technical blogging: amplify your influence
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Type: Book
Successful people often get recognition by teaching what they know. Blogging is a reliable path to do that, while gaining influence in the process. The problem is getting it right. Far too often professionals start a blog with big hopes, only to quickly give up because they don'…
This book gives guidance to both native and non-native English speakers on how to express yourself clearly and concisely. With case studies and real-life examples that demonstrate how English is used internationally in business, and full of ideas to help you get your communicati…