One million students and business executives have used the market-leading text Exploring Strategy to boost their academic and professional careers. The expert authors now transfer the essence of Exploring Strategy into The Fundamentals of Strategy. This book is particularly suit…
One million students and business executives have used the market-leading text Exploring Strategy to boost their academic and professional careers. The expert authors now transfer the essence of Exploring Strategy into The Fundamentals of Strategy. This book is particularly suit…
Provides insights and strategy stories from wide range of international organisations, real world strategy problems. Key contemporary strategic issues such as internationalisation, entrepreneurship, social responsibility, corporate ownership, governance. Cases on small, large or…
Bienvenido a la decimotercera edición de Administración estratégica y política de negocios. Aunque los capítulos son los mismos de la décima edición, revisamos a fondo cada uno e incorporamos nuevos casos. Se revisaron algunos de los casos favoritos (Apple, Dell, Google, Wal-Mar…
"The business ideas and innovation philosophies of the worlds great entrepreneursfor anyone to implement in any business Steve Jobs. Jeff Bezos. Larry Page. Sergey Brin. Zhang Ruimin. Marc Benioff. Millions of words have been written about the great entrepreneurs of the world. T…
"The business ideas and innovation philosophies of the worlds great entrepreneursfor anyone to implement in any business Steve Jobs. Jeff Bezos. Larry Page. Sergey Brin. Zhang Ruimin. Marc Benioff. Millions of words have been written about the great entrepreneurs of the world. T…
"The business ideas and innovation philosophies of the worlds great entrepreneursfor anyone to implement in any business Steve Jobs. Jeff Bezos. Larry Page. Sergey Brin. Zhang Ruimin. Marc Benioff. Millions of words have been written about the great entrepreneurs of the world. T…
This text looks at contemporary research in strategic management with an emphasis on conceptual tools and skills created by scholars and practitioners in the field.
