Kellogg on branding: the marketing faculty of the Kellogg School of Ma… by Kellogg School of Management 0 Type: Book
The strategy of global branding and brand equity by Lee, Alvin, Mizerski, Richard, Yang, Jinchao, Lambert, Claire M. 0 Type: Book
Trademarks, brands and competitiveness by Duguid, Paul, Lopes, Teresa da Silva fromRoutledge international studies in business history 0 Type: Book
