Thesiss

People usually have favorable evaluations when incoming information matches with their self view, which has been evidenced in cross-cultural research on advertisement appeals. However, the current paper demonstrates a counterintuitive finding in a retailing context. Results show…

Chapter 1 introduces the topic of the dissertation which is the uniqueness of the intercessory prayers in Paul’s letters to the Ephesians, Colossians, and Philemon (ECP) when they are compared to his intercessory prayers in his earlier epistles. Their uniqueness is identified by…