Archaeological research has long focused on studying tangible artifacts to build a picture of the cultures it examines. Equally important to understanding a culture, however, are the intangible elements that become part of its heritage. In 2003, UNESCO adopted a convention speci…
"The most important assets of any business are intangible: its company name, brands, symbols, and slogans, and their underlying associations, perceived quality, name awareness, customer base, and proprietary resources such as patents, trademarks, and channel relationships. These…
The topic of intangible natural heritage is new, recently emerging as an important subject of inquiry. It describes the untouchable elements of the environment that combine to create natural objects, and help define our relationship to them. These elements can be sensory, like a…
Intangible natural heritage : an introduction / Eric DorfmanThe intangible roots of our tangible heritage / Adrian NorrisCase studies of intangible natural heritage from museum collections / John A. Long That singular and wonderful quadruped : the kangaroo as historical intangib…
Reputation risk is a topic with relevance across the organisation, from risk managers to corporate communication managers, from compliance manager to HR Director. Whatever your interest in the subject, A Short Guide to Reputation Risk provides a shorthand route to understanding …
