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The second edition of E-Business and E-Commerce Management builds on the excellent coverage and balanced approach of the first edition. Drawing on perspectives and models from disciplines as diverse as information systems, strategy, marketing, operations and human resources mana…
Guiding readers through the technological, organizational and people-oriented strategies that managers use to implement change, this book also covers power, politics, culture and gender. It includes international case studies that set change management within the context of glob…