Breaking through

Breaking through: implementing disruptive customer centricity

by Vandermerwe, Sandra

Type Book
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Thoroughly revised new edition of Breaking Through. This book explains the importance of customer centricity to any customer-driven business and outlines how to implement it step-by-step.

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Title Statements

  • Full title :Breaking through : implementing disruptive customer centricity / Sandra Vandermerwe.

Summary

Thoroughly revised new edition of Breaking Through. This book explains the importance of customer centricity to any customer-driven business and outlines how to implement it step-by-step.

Read More ↓

Edition Statements

  • Publication Date:2014.
  • Edition:2nd ed

Publication Statements

  • Publisher(s):Palgrave Macmillan
  • Place of Publication:Basingstoke, Hampshire
  • Language:eng
  • Publication Date:2014.

The Physical Object

  • Description:310 p.

Edition Identifiers

  • ISBN:9781137395498, 1137395494, 9781137395511, 1137395516
  • oclc:on1120927593
  • LC Classification:HF5415.335
  • Dewey Decimal:658.812

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