"Guiding readers systematically through the ten breakthrough points of implementation, this book explains how to execute a transformation to customer centricity, so that a company can engage continuously with its customers, making them allies and advocates with all the rewards t…
Thoroughly revised new edition of Breaking Through. This book explains the importance of customer centricity to any customer-driven business and outlines how to implement it step-by-step.
Thoroughly revised new edition of Breaking Through . This book explains the importance of customer centricity to any customer-driven business and outlines how to implement it step-by-step. "Cover"--"Half-Title" -- "Title" -- "Copyright" -- "Dedication" -- "Contents" -- "List of…
Thoroughly revised new edition of Breaking Through. This book explains the importance of customer centricity to any customer-driven business and outlines how to implement it step-by-step.
"Customer centricity is fundamental to business success. Most executives appreciate the importance of customer focus yet have little idea of the steps to sell the processes internally, nor the skills to execute them. A thoroughly revised new edition on 'Breaking Through', with u…
Customer centricity is fundamental to business growth and ongoing success. Most executives appreciate the importance of it yet don't know how to execute it or sell the processes internally. This thoroughly revised edition of Breaking Through guides readers systematically through…
