CB2

CB2

by Babin, Barry J.

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Title Statements

  • Full title :CB2 / Barry J. Babin, Eric G. Harris ; developmental editor Julie Klooster.

Edition Statements

  • Publication Date:©2011.
  • Edition:2nd ed. Student edition

Publication Statements

  • Publisher(s):Cengage Learning
  • Place of Publication:Mason, Ohio
  • Language:eng
  • Publication Date:©2011.

The Physical Object

  • Description:xii, 340, [42] p. : : ilustraciones, diagramas y fotos a color ; : 28 cm.

Edition Identifiers

  • ISBN:9780324829990, 032482999X
  • oclc:ocn981444961
  • Dewey Decimal:658.8342

Subjects

Análisis de mercadeo Comportamiento del consumidor -- Estudi… Consumidores -- Aspectos psicológicos Consumidores -- Toma de decisiones Consumo y sociedad Investigación motivacional (Comercializ…

Writers

Babin, Barry J. Klooster, Julie

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