Entrepreneurship
"The fifth edition has been thoroughly updated and enhanced throughout. We have developed a completely new chapter on business models, incorporating the Business Model Wheel. Angelo Santinelli, a former venture capitalist, entrepreneur and currently a startup advisor brings his 30 years of new venture experience and wrote the chapter on a new way to consider business models. We replaced half of the older cases. We have added cases on MightyWell, a medical apparel company looking to bring fashio…
Read More ↓Title Statements
- Full title :Entrepreneurship / Andrew Zacharakis (Babson College), Andrew C. Corbett (Babson College), William D. Bygrave (Babson College).
Summary
"The fifth edition has been thoroughly updated and enhanced throughout. We have developed a completely new chapter on business models, incorporating the Business Model Wheel. Angelo Santinelli, a former venture capitalist, entrepreneur and currently a startup advisor brings his 30 years of new venture experience and wrote the chapter on a new way to consider business models. We replaced half of the older cases. We have added cases on MightyWell, a medical apparel company looking to bring fashion to patients (Chapter 1), Vedaboo (Chapter 2) and iSlide (Chapter 3) which tracks product development in the sporting goods space, Gravyty, (Chapters 8 and 9) which shows a business planning process through the lens of artificial intelligence-based firm, Wefunder (Chapter 12) which looks at legal issues confronting crowdfunding, Esporte Interativo (Chapter 13) that illustrates a company striving to continue growth in a competitive industry and Inner City Weightlifting (Chapter 14) that highlights a social venture changing the lives of young men prone to gang activity"
Read More ↓Edition Statements
- Publication Date:2020
- Edition:Fifth edition
Publication Statements
- Publisher(s):Wiley
- Place of Publication:Hoboken, NJ
- Language:eng
- Publication Date:2020
Notes
Includes index.
The Physical Object
- Description:xx, 466, G-10, I-12 Seiten : Illustrationen
Edition Identifiers
- ISBN:9781119563228, 1119563224
- oclc:on1159666923
- LC Classification:HD62.5
- Dewey Decimal:658.4/21
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