Title Statements
- Full title :Graphic design thinking: beyond brainstorming / Ellen Lupton, ed.
Edition Statements
- Publication Date:2011
- Edition:1. ed
Publication Statements
- Publisher(s):Maryland Institute College of Art, Princeton Architectural Press
- Place of Publication:New York, NY
- Language:eng
- Publication Date:2011
Notes
Includes index
The Physical Object
- Description:184 Seiten : zahlreiche Illustrationen : 22 cm
Edition Identifiers
- ISBN:9781568989792, 1568989792, 9781568987606, 1568987609
- oclc:ocn934514016
- LC Classification:NC997
- Dewey Decimal:741.6
Table of Contents
IntroductionThe design process -- How to define problems -- Brainstorming -- Mind mapping -- Interviewing -- Focus groups -- Visual research -- Brand matrix -- Brand books -- Site research -- Refining the creative brief -- How to get ideas -- Visual brain dumping -- Forced connections -- Action verbs -- Everything from everywhere -- Rhetorical figures -- Icon, index, symbol -- Sandboxing -- Co-design -- Visual diary -- Lost in translation -- Concept presentations -- How to create form -- Sprinting -- Alternative grids -- Kit of parts -- Brand languages -- Mock-ups -- Physical thinking -- Take the matter outside -- Unconventional tools -- Regurgitation -- Reconstruction -- How designers think -- How do you get in the mood? -- How do you create form? -- How do you edit?.
Introduction -- The design process -- How to define problems -- Brainstorming -- Mind mapping -- Interviewing -- Focus groups -- Visual research -- Brand matrix -- Brand books -- Site research -- Refining the creative brief -- How to get ideas -- Visual brain dumping -- Forced connections -- Action verbs -- Everything from everywhere -- Rhetorical figures -- Icon, index, symbol -- Sandboxing -- Co-design -- Visual …
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