IAd Production

by Collier, Ben

Type Book
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Create motion-rich, beautiful iAd adverts for iOS devices and incorporate techniques to help boost revenue and brand awareness Create interactive iAd mobile adverts that appear in applications downloaded from the App Store. Learn to use the drag and drop visual tool, iAd Producer, to create ads without any experience with the underlying technologies. Reach an audience that downloads over 200 apps per second and leave a lasting, memorable image of your brand with rich immersive ads. In Detail Th…

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Title Statements

  • Full title :IAd Production / Collier, Ben.

Summary

Create motion-rich, beautiful iAd adverts for iOS devices and incorporate techniques to help boost revenue and brand awareness Create interactive iAd mobile adverts that appear in applications downloaded from the App Store. Learn to use the drag and drop visual tool, iAd Producer, to create ads without any experience with the underlying technologies. Reach an audience that downloads over 200 apps per second and leave a lasting, memorable image of your brand with rich immersive ads. In Detail Think of an iAd as a micro-app contained within an app on a user's iPhone or iPad that they've downloaded from the App Store. When the user taps your advert's banner it bursts into life filling the entire screen of their device. iAd Beginner's Guide takes you through the start to finish process of building rich, compelling, interactive iAds. You will learn to create beautiful multi-page ads with store finders, social sharing, 3D images and video galleries. You will create ads that utilize the powerful technologies in the iPhone to make your brand shine. Once you have engaged the user you can carry out targeted advertising campaigns with location-based coupons, store finders and social engagement. Using the iTunes Store you will see how it's even possible to add one-click digital content purchasing right within your ad. Learn how iAd producer manages all the HTML5, JavaScript, and CSS3 behind your iAd. You will be creating emotive, gripping and effective mobile advertising campaigns in no time.

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Edition Statements

  • Publication Date:2012.
  • Edition:1st edition

Publication Statements

The Physical Object

  • Description:1 online resource (435 pages)

Edition Identifiers

  • oclc:on1105765816

Subjects

Applications mobiles Génie logiciel Informatique mobile iOS (Electronic resource) Iphone (Smartphone) iPhone (Téléphone intelligent) Mobile apps Mobile computing Software Engineering

Writers

Collier, Ben

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  • iPhone with Microsoft Exchange Server 2010: Busin…

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  • iAd Production Beginner's Guide -- (.epub)

    EPUB · 4.8 MB · updated
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  • iAd Production Beginner's Guide -- (.pdf)

    PDF · 14.3 MB · updated
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  • iAd Production Beginner’s Guide -- (.epub)

    EPUB · 4.6 MB · updated
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