Marketing

Marketing

by Grewal, Dhruv

Type Book
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Title Statements

  • Full title :Marketing / Grewal, Babson College, Levy, Babson College, Persaud, University of Ottawa, Lichti, Wilfrid Laurier University ; adaptation française, Stéphane Gauvin, Université Laval, William Menvielle, Université du Québec à Trois-Rivières, Isabelle Garnier, Université Laval.

Edition Statements

  • Publication Date:©2015
  • Edition:2e édition

Publication Statements

Notes

Traduction de : Marketing, 2nd Canadian ed.

The Physical Object

  • Description:xxv, 696 pages : : illustrations en couleur ; : 28 cm

Edition Identifiers

  • ISBN:9782765107378, 2765107378
  • oclc:ocn898089507
  • LC Classification:HF5415 M297614 2015
  • Dewey Decimal:658.8

Subjects

Manuels d'enseignement supérieur Marketing Marketing -- Manuels d'enseignement sup… Marketing -- Textbooks Textbook Textbooks

Writers

Grewal, Dhruv Levy, Michael Lichti, Shirley Persaud, Ajax

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