New Food Product Development: From Concept to Marketplace, Second Edition
"This new edition of a best-selling text in food product development provides a comprehensive overview of the new food product development process. Stages of development are described in detail, beginning with sources of ideas, then moving through development, final screening, and introduction into the marketplace. With extensive experience in new food product development, the author outlines ways a company can organize for new product development and utilize available resources. He focuses on …
Read More ↓Title Statements
- Full title :New Food Product Development : From Concept to Marketplace, Second Edition.
Summary
"This new edition of a best-selling text in food product development provides a comprehensive overview of the new food product development process. Stages of development are described in detail, beginning with sources of ideas, then moving through development, final screening, and introduction into the marketplace. With extensive experience in new food product development, the author outlines ways a company can organize for new product development and utilize available resources. He focuses on the roles, functions, and interactions of the members of the food product development team as well as other company departments and outside resources in the food product development process."--Provided by publisher.
Read More ↓Edition Statements
- Publication Date:2004.
- Edition:Second edition
Publication Statements
- Publisher(s):CRC Press
- Place of Publication:Boca Raton, FL
- Language:eng
- Publication Date:2004.
The Physical Object
- Description:1 online resource (408 pages) : : illustrations.
Edition Identifiers
- ISBN:9781420058208, 1420058207
- oclc:on1019717047
- LC Classification:HD9000.5
- Dewey Decimal:664.00688
Table of Contents
Chapter 1 New Food Products and New Food Product Development in a Nutshell: The Mystique and Mythology of New Product Development -- chapter 2 The Generation of New Product Ideas -- chapter 3 Organizing for New Product Development -- chapter 4 The Strategists: Their Impact on Screening for Product Development -- chapter 5 The Tacticians: How They Influence Product Development -- chapter 6 The Legal Department: Protecting the Company, Its Name, Goodwill, and Image -- chapter 7 Quality Control: Protecting the Consumer, the Product, and the Company -- chapter 8 Going to Market: Success or Failure? -- chapter 9 Going Outside for New Product Development -- chapter 10 New Food Product Development in the Food Service Industry -- chapter 11 Product Development for the Food Ingredient Industry -- chapter 12 What I Have Learned So Far.
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