Successful copywriting in a week

Successful copywriting in a week

by Ashton, Robert

Type Book
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Learn the secrets of making your copy relevant, and easy to absorb. Become skilled at avoiding the pitfalls, and writing only what matters most.

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Title Statements

  • Full title :Successful copywriting in a week / Robert Ashton.

Summary

Learn the secrets of making your copy relevant, and easy to absorb. Become skilled at avoiding the pitfalls, and writing only what matters most.

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Edition Statements

  • Publication Date:2012.

Publication Statements

  • Publisher(s):Teach Yourself
  • Place of Publication:London
  • Language:eng
  • Publication Date:2012.

Notes

Pages 122-123 have been left blank for notes.

The Physical Object

  • Description:123 pages : : illustrations ; : 20 cm.

Edition Identifiers

  • ISBN:9781444159073, 1444159070
  • oclc:ocn757148406
  • LC Classification:HF5825
  • Dewey Decimal:659.132

Table of Contents

Sunday: Focusing your message -- Monday: Using layout, pictures and colour to make words memorable -- Tuesday: Writing effective letters -- Wednesday: making advertising work for you -- Thursday: Communicating clearly with the media -- Friday: Preparing promotional print -- Saturday: Composing proposals and presentation visuals -- Surviving in tough times.

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Subjects

Writers

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Files & Downloads

  • Copywriting in a Week: Teach Yourself -- (.pdf)

    PDF · 1.2 MB · updated