The product manager's desk reference

The product manager's desk reference

by Haines, Steven

Type Book
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Punctuated with useful diagrams; tables; and templates; this comprehensive; versatile; must-read resource is packed with an array of best practices and helpful hints which are critical to the efficient management of products. --

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Title Statements

  • Full title :The product manager's desk reference / Steven Haines.

Summary

Punctuated with useful diagrams; tables; and templates; this comprehensive; versatile; must-read resource is packed with an array of best practices and helpful hints which are critical to the efficient management of products. --

Read More ↓

Edition Statements

  • Publication Date:©2009.

Publication Statements

  • Publisher(s):McGraw-Hill
  • Place of Publication:New York
  • Language:eng
  • Publication Date:©2009.

The Physical Object

  • Description:1 online resource (xxxix, 704 pages) : : illustrations

Edition Identifiers

  • ISBN:9780071591348, 0071591346, 9780071591355, 0071591354, 6611893032, 9786611893033
  • oclc:ocn297819981
  • LC Classification:HF5415.15
  • Dewey Decimal:658.4/04

Subjects

BUSINESS & ECONOMICS -- Project Managem… Business forecasting Electronic books Handbooks and manuals Marketing Marketing -- Guides, manuels, etc Marketing -- Handbooks, manuals, etc New products Prévision commerciale Product differentiation Product management Product management -- Handbooks, manual… Produits commerciaux -- Différenciation Produits commerciaux -- Guides, manuels… TECHNOLOGY & ENGINEERING -- Project Man…

Writers

Haines, Steven

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