The strategic planning workbook

The strategic planning workbook

by Lake, Neville

Type Book
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The Strategic Planning Workbook is a practical, eclectic, pragmatic guide to creating a strategic plan. It defines strategic planning as gaining insights about where a company is now, gathering the information that identifies where_that company_should be in the future and generating the decisions that will bridge that gap._ This book provides the concepts needed to do the thinking, the tools to gather the necessary information, the techniques to make a decision and the frameworks to translate c…

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Title Statements

  • Full title :The strategic planning workbook / Neville Lake.

Summary

The Strategic Planning Workbook is a practical, eclectic, pragmatic guide to creating a strategic plan. It defines strategic planning as gaining insights about where a company is now, gathering the information that identifies where_that company_should be in the future and generating the decisions that will bridge that gap._ This book provides the concepts needed to do the thinking, the tools to gather the necessary information, the techniques to make a decision and the frameworks to translate conclusions into action plans. Exercises, data gathering, analysis, two workshops and an implementation plan are all provided to create a map to the best future possible. This fully revised third edition includes three new chapters, covering: how to analyze organizational circumstances and match a strategy to them; how to build in measures to track business and strategic success; and how to revise an existing plan, whether_to take corrective action or to build upon its positive results. -- PROVIDED BY THE PUBLISHER.

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Edition Statements

  • Publication Date:2012.
  • Edition:3rd ed

Publication Statements

  • Publisher(s):Kogan Page
  • Place of Publication:London
  • Language:eng
  • Publication Date:2012.

Notes

Includes index.

The Physical Object

  • Description:xiii, 223 pages : : illustrations ; : 24 cm

Edition Identifiers

  • ISBN:9780749465001, 074946500X, 9780749465018, 0749465018
  • oclc:ocn761482190
  • LC Classification:HD30.28
  • Dewey Decimal:658.4/012

Subjects

Writers

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