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Offers a problem-based learning approach that works through real problems faced by entrepreneurs and small business owners. This book includes real-world scenarios and exercises, and puts the student in the roles of financial analyst, marketer, and business owner in order to fin…
This text takes a hands-on, problem-based learning approach that works through real problems faced by entrepreneurs and small business owners. With real-world scenarios and exercises it puts the student in the roles of financial analyst, marketer, and business owner in order to …