Super-sticky wechat and chinese society
by Chen, Yujie, Mao, Zhifei, Linchuan Qiu, Jack
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Type: Book
App designers dream of creating a platform that users never want to leave, that keeps them glued forever - a platform that is "sticky". Over 846 million WeChat users leave text and voice messages, share life moments, play games, use stickers, purchase rail and flight tickets, sh…