Pardun, Carol J.

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Organized in a & ldquo;point/counterpoint & rdquo; format, this collection of essays examines the impact of advertising on society in an engaging and informative way. The new edition features six completely new chapters in addition to new essays on existing topics with each read…

Now revised and updated to reflect the impact of emerging technologies, this new edition of Advertising and Society: Controversies and Consequences examines the evolution of advertising and its influence on society. Expanded with five new chapters covering the impact of emerging…

Now revised and updated to reflect the impact of emerging technologies, this new edition of "Advertising and Society" examines the evolution of advertising and its influence on society. To facilitate discussion and expose readers to all sides of each debate, chapters are organiz…

Now revised and updated to reflect the impact of emerging technologies, this new edition of Advertising and Society: Controversies and Consequences examines the evolution of advertising and its influence on society. Expanded with five new chapters covering the impact of emerging…

Now revised and updated to reflect the impact of emerging technologies, this new edition of Advertising and Society: Controversies and Consequences examines the evolution of advertising and its influence on society. Expanded with five new chapters covering the impact of emerging…