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Offers step-by-step instructions for everything involved in planning and running a retail business, covering such topics as budgeting, financial planning, marketing, using social media, and managing daily operations.
"Presenting a dynamic look beyond status updates, daily tweets, and weekly posts, social media strategist Starr Hall empowers you to break out of your social media comfort zone and start making waves. Includes: The latest strategies for 25 of today's hottest industries revealing…
"Presenting a dynamic look beyond status updates, daily tweets, and weekly posts, social media strategist Starr Hall empowers you to break out of your social media comfort zone and start making waves. Includes: The latest strategies for 25 of today's hottest industries revealing…
Tapping into more than 33 years of small business expertise, the staff at Entrepreneur Media takes today's entrepreneurs beyond opening their doors and through the first three years of ownership. This revised edition features amended chapters on choosing a business, adding partn…
Tap into more than 30 years of small business expertise as you embark on the most game-changing journey of your life - your new business. This unmatched guide - the best-selling business startup book of all time - offers critical startup essentials and a current, comprehensive v…
A guide to starting a business that discusses defining the market, offering credit, getting insurance, hiring employees, setting policies, purchasing business equipment, technology security, building a Web site, advertising, selling techniques, bookkeeping, managing finances, an…
Tap into more than 30 years of small business expertise as you embark on the most game-changing journey of your life - your new business. This unmatched guide - the best-selling business startup book of all time - offers critical startup essentials and a current, comprehensive v…
Kennedy explains how businesses small and large can adapt in the coming years by tapping into the affluent consumer segment--consumers with an unprecedented willingness to buy.