"This book examines the strategic, tactical, and operational perspectives of smart technologies in the tourism industry"--
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"This book unravels and provides business managers and scholars with new development in managing the ever-increasing global and advance technology change influencing the running of online business"--
"This book unravels and provides business managers and scholars with new development in managing the ever-increasing global and advance technology change influencing the running of online business"--
"This book unravels and provides business managers and scholars with new development in managing the ever-increasing global and advance technology change influencing the running of online business"--
"The key objectives of the book are to explore the strengths of blockchain adaptation in manufacturing industries and logistics management, presenting different use cases of and future research trends"
"This book explores emerging topics, challenges, and success factors in management, disruptive innovation, and inclusive economies in Asia"--
"This book explores emerging topics, challenges, and success factors in management, disruptive innovation, and inclusive economies in Asia"--
"This book presents the effective management of the supply chain, including especially the latest trends as, supply chain modeling, e-business solutions, and digitalizing the supply chain process by revealing the latest data based on research on the issues of entrepreneurship, i…
"This book presents the effective management of the supply chain, including especially the latest trends as, supply chain modeling, e-business solutions, and digitalizing the supply chain process by revealing the latest data based on research on the issues of entrepreneurship, i…
"This book contains research on topics related to consumer behavior, value, satisfaction, and loyalty"
"This book explores the power of words and symbols used by promotional strategies and marketing schemes. It analyses how the consumers' choices are influenced by words, signs and symbols used in marketing communication. It also investigates the role of language as a tool of mani…
Background of ¿pinned¿ images lifestyle advertising in social media -- Cutting through the clutter of mascots in indian marketing history : mascots in Indian marketing history -- Sociolinguistic effect on an advertising slogan : language as a conveyor of cultural characteristics…
"This book explores the power of words and symbols used by promotional strategies and marketing schemes. It analyses how the consumers' choices are influenced by words, signs and symbols used in marketing communication. It also investigates the role of language as a tool of mani…
"This book explores the power of words and symbols used by promotional strategies and marketing schemes. It analyses how the consumers' choices are influenced by words, signs and symbols used in marketing communication. It also investigates the role of language as a tool of mani…
"This book addresses technologically innovative solutions and mechanisms from economic, financial, and legal perspectives"--
"This book explores viewpoints and research on various business enterprises from around the world in companies of all sizes and models, discussing different aspects and concerns in the global business environment such as corruption, taxation, supply chain management, and economi…
"This book explores viewpoints and research on various business enterprises from around the world in companies of all sizes and models, discussing different aspects and concerns in the global business environment such as corruption, taxation, supply chain management, and economi…
"This book explores the social impact and influence of social media on online businesses"--
"This book examines the impact of m-commerce, m-learning, and m-knowledge management technologies on organizations, such as online stores, higher education institutions, multinational corporations, and health providers"
""This book discusses strategies to overcome performance barriers as well as implementation of effective entrepreneurial processes based on a wide range of global issues"--Provided by publisher"