Offers an introduction to the disciplines of gender and queer theory. Guiding the reader through complex theory, this title presents queer theory as continuous with feminist theory. It explains nuanced theoretical terminology. It is suitable for those with an interest in gender …
The first book of its kind to examine images of women in Japanese consumerism, "Women, Media and Consumption in Japan" explores a variety of media targeted at women - in particular magazines, but also television, popular literature and consumer trends. Written by anthropologists…
This volume offers scholarship on feminist perspectives in marketing. Through many controversial discussions, it highlights and challenges assumptions about women and gender in marketing theory and practice from both historical and current contexts. Key issues and debates includ…
