Analyse des risques

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Risk

Risk

by Gardner, Dan

0 Type: Book

Every day we hear about terrorism, war and apocalypse. But the real risk of these events happening to us is about as likely as winning the lottery. Dan Gardner explains our risk perception through our brain's two simultaneous responses to risk - the ancient 'fight or flight' ins…

This book presents the definitive exposition of 'prospect theory', a compelling alternative to the classical utility theory of choice. Building on the 1982 volume, Judgement Under Uncertainty, this book brings together seminal papers on prospect theory from economists, decision …

This book presents the definitive exposition of 'prospect theory', a compelling alternative to the classical utility theory of choice. Building on the 1982 volume, Judgement Under Uncertainty, this book brings together seminal papers on prospect theory from economists, decision …