"This is a comprehensive overview that has been revised and updated to offer coverage of topics like teaching faculty roles and the status of the academic librarian, curriculum, collections, data management, digitization, and metadata, as well as scholarly communication"--
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"[Herbert] Landau, a seasoned marketer, applied his three decades of corporate marketing experience to save a small library faced with funding cuts. His customer-centric approaches brought in resources, volunteers, and in-kind donations and earned the library local and national …
"As budgets for libraries continue to shrink, the key challenge facing the 21st century librarian is finding how to do more with less. Learning how to increase productivity within the constraints of a difficult economy, librarians can benefit from the insights of fellow professi…
