This book bridges the gap between modern business theory and equine business practice. After providing overviews of the equestrian industry and the livery sector as a detailed example, Part I (Assessing a Business) sets out how to access the business environment, externally, com…
Highlighting the key issues that affect businesses which have adopted the Internet as a means of trading or improving internal processes, this book explores the management of e-businesses and the formulation, implementation and evaluation of e-business strategies. Case studies i…
Highlighting the key issues that affect businesses which have adopted the Internet as a means of trading or improving internal processes, this book explores the management of e-businesses and the formulation, implementation and evaluation of e-business strategies. Case studies i…
This book focuses on the types of risky interactions that threaten identities, relationships, and sometimes careers, including voicing dissent, repairing broken relationships, managing privacy, responding to harassment, offering criticism, and communicating emotion. Each chapter…
Through text, case studies, and hands-on exercises, this how-to text prepares students with the knowledge, concepts, and tools that entrepreneurs need to know-before taking the startup plunge, during, and after-if they are to get the odds in their favor. The 8th addition contain…
Sustainable development is one of the key challenges of our time. It has social, ecological and economic dimensions, which makes it also a multi-faceted and complex problem. International Business scholars have stressed that the Multinational Enterprise should be considered the …
The author looks for measures of economic discrimination that exist against and within the Arab-American and Arab immigrant economy. However, the focus is on the economic impacts of intra-group conflicts between Muslims and Christians (and social distance from Palestinians) in t…
Customer loyalty is considered to be critically important to growth, profitability and sustainability. It has received much attention by practitioner and managers. However, some important variables about the different types of loyalty have remained unclear. While businesses look…
The authors list the five factors that most directly influence customer perceptions: the operational essence of the enterprise, the nature of its offerings, the effects of the organization's heritage, its sense of purpose and its demonstrable body of values.
Economics is today among the most influential of all professions. Economists alter the course of economic affairs and deeply affect the lives of current and future generations. Yet, virtually alone among the major professions, economics lacks a body of professional ethics to g…