Career development

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Writing copy is often assumed to be a natural talent. However, there are simple techniques you can employ to craft strong written content with ease. This new, expanded edition teaches the art of writing great copy for digital media, branding, advertising, direct marketing, retai…

"A group of multidisciplinary and international researchers and scholars deliver their summary and analysis of current research and their views on how gender and work intersect along a variety of societal, economic, interpersonal, and organizational paradigms."--Jacket.

Demonstrates how to enjoy greater career success and personal fulfillment by finding one's life calling, with recommendations beyond the entrepreneurial sphere to outline an actionable method for rendering one's passions profitable.