Locating cultural change: theory, method, process
Locating Cultural Change: Theory, Method, Process is concerned with defining the local through case studies of specific cultural processes. The thrust is on the institutionalization of 'local' concerns where the 'local' is the site of ideas and issues, and how these in turn infl…
Doing style -- Brand and brandedness -- Brandedness and the production of surfeit -- Style and the threshold of English -- Bringing the distant voice close -- College heroes and film stars -- Status through the screen -- Media's entanglements.
"In Doing Style, Constantine V. Nakassis explores the world of youth and mass media in South India, where what Tamil youth call "style" anchors their day-to-day lives and media worlds. Through intimate ethnographic descriptions of college life in Tamil Nadu, Nakassis explores th…
"In Doing Style, Constantine V. Nakassis explores the world of youth and mass media in South India, where what Tamil youth call "style" anchors their day-to-day lives and media worlds. Through intimate ethnographic descriptions of college life in Tamil Nadu, Nakassis explores th…
This pioneering book presents a history and ethnography of adventure comic books for young people in India with a particular focus on vernacular superheroism. It chronicles popular and youth culture in the subcontinent from the mid-twentieth century to the contemporary era domin…