Exposition (Rhetoric)

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Written by a college admissions expert, this e-book is designed to guide you through the most anxiety-producing part of the college application process, the personal essay. It provides all the practice, review, and strategies you need to write a great application essay. Readers …

Want your writing to sell, shock, or just sing? The acclaimed author of Wired Style presents a hip, real-world guide to the rules of grammar--and when to break them. Today's writers need more spunk than Strunk. Whether crafted for the Great American Novel, Madison Avenue adverti…

Today's writers need more spunk than Strunk: whether it's the Great American e-mail, Madison Avenue advertising, or Grammy Award-winning rap lyrics, memorable writing must jump off the page. Copy veteran Constance Hale is on a mission to make creative communication, both the lyr…

Today's writers need more spunk than Strunk. Whether it's the Great American E-mail, Madison Avenue advertising, or Grammy Award-winning rap lyrics, memorable writing must jump off the page. With "Sin and Syntax", copy veteran Hale makes creative communication, both the lyrical …

A comprehensive guide to the language of argument, Rhetorical Style offers a renewed appreciation of the persuasive power of the English language. Drawing on key texts from the rhetorical tradition, as well as on newer approaches from linguistics and literary stylistics, Fahnest…

A comprehensive guide to the language of argument, Rhetorical Style offers a renewed appreciation of the persuasive power of the English language. Drawing on key texts from the rhetorical tradition, as well as on newer approaches from linguistics and literary stylistics, Fahnest…