" ... Present an overview of the global digital marketing industry. Organized around interviews with leading exponents of the digital marketing sector, it also includes a selection of the best digital marketing campaigns in the world chosen by a panel of experts from the creativ…
The Best Digital Marketing Campaigns in the World brings together an international collection of the most successful digital marketing campaigns of our time, assessing what they achieved and the business lessons learnt.
This work brings together an international collection of the most successful digital marketing campaigns of our time, assessing what they achieved and the business lessons learnt.
" ... present an overview of the global digital marketing industry. Organized around interviews with leading exponents of the digital marketing sector, it also includes a selection of the best digital marketing campaigns in the world chosen by a panel of experts from the creativ…
Facebook now has 500,000,000 users, and adds 400,000 more every day. For marketers, this represents an immense opportunity. Here, Levy brings together up-to-the-minute insights and techniques for transforming that opportunity into profit. In this updated edition, Levy goes far b…
How do you turn a good idea into a great business? Lots of us have ideas we think would make great businesses. Most of us never do anything with those ideas. Maybe it's because we're really happy with our jobs, maybe it's because we're not confident that our idea would really w…
How do you turn a good idea into a great business? Lots of us have ideas we think would make great businesses. Most of us never do anything with those ideas. Maybe it's because we're really happy with our jobs, maybe it's because we're not confident that our idea would really w…